Mobile Phone Reviews
 
 
Motorola and Nokia working together to grow mobile TV market

Mon, 11 Sep 2006

The world's top mobile phone maker Nokia said today, it will cooperate with Motorola on mobile television interoperability and expects more than 50 million DVB-H devices to be sold globally by 2010.

Both the heavyweights will support open DVB-IPDC standards that are available for companies developing and offering multi-vendor mobile TV services.

The goal is to achieve interoperability among the companies DVB-H (digital video broadcast - handheld) enabled mobile devices and network services, Nokia said in a statement.

The agreement came about because of information from Informa that the mobile TV market is set for explosive growth between now and 2010. Mobile phone manufacturers and mobile TV content providers stand to make lots of money quickly if they can roll out the technology rapidly.

In a statement, Nokia and Motorola said, "the availability of interoperable DVB-H enabled devices and services is a key factor in further opening up the market."

DVB-H technology supports high-service level quality, low battery consumption, and the ability to receive broadcasts while using other mobile services, like telephony, at the same time.

Nokia's director of Multimedia Experiences, Harri Mannisto said the idea is to have interoperable mobile devices and systems, which deliver the best experience for consumers and enable enjoyable, live broadcast TV when and where it suits them.

Motorola's director of broadcast technologies Rob Bero said interoperability will play a key role in bringing these services to market faster. He said as a leader in open standards, including DVB-H, the company is pleased to be working with Nokia to deliver interoperable handset and network solutions that will help enable operators to offer the ultimate mobile TV experience for consumers.

Nokia says mobile TV services will offer new business opportunities for companies across the value chain. Businesses that can benefit include content and broadcast service providers, mobile service providers, infrastructure and handset manufacturers and technology providers. Availability of interoperable DVB-H-enabled devices and services is a major factor in opening up the market.

Consumers have been slow to embrace services like mobile TV, but new offerings from mainstream mobile phone content providers like Virgin Mobile, which launched a new mobile TV service last week, mean that people are more aware of what’s available to them.

Nokia and Motorola are also working together on promoting open standards for mobile TV in the Mobile DTV Alliance, along with likes of Intel, Microsoft and Texas Instruments.
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