Research In Motion (RIM) has just announced its latest smartphone, the BlackBerry Pearl. This will be a significant device for this company, as it will be its first with support for playing music and displaying video .
The Canadian based company also expects a number of other carriers to start selling the product this month and in October.
Reuters quotes Co-Chief Executive Jim Balsillie as saying, "It's going to be a main product for us in all our markets." He also added that the majority of RIM's more than 170 operator customers are very interested in selling the Pearl.
The announcement has pushed RIM's share price up 23 percent in the last month.
The Pearl will have a 240-by-260-pixel screen for displaying video. A media play will support MPEG-4 and H.263 video files, as well as MP3 and AAC music files.
Because video and audio files are often large, this will be the first BlackBerry with a microSD card slot. It will have 64 MB of internal memory, too.
It will also include a 1.3-megapixel camera with built-in flash and 5x digital zoom.
Larry Conlee, RIM's chief operations officer said, "It really is our attempt to take Blackberry out of the boardroom. That's a big opportunity for Blackberry."
Analyst Nick Spencer at market research firm Canalys said, the phone would likely increase volume sales at RIM. "This puts Blackberry in the millions rather than the hundred-thousands," said Spencer who believes the phone is one of the smallest "smartphones" with computer-like features.
RIM reveals its BlackBerry Pearl
Thu, 07 Sep 2006
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