O2 and the Carphone Warehouse have cut the price of Apple's 8GB iPhone in the UK by £100, offering the device to shoppers for just £169 just five months after its much-anticipated UK launch.
The offer for the £169 8GB iPhone is available from today until June 1 on all O2 iPhone tariffs and according to the network provider is designed to add momentum to what it describes as its "fastest-selling device".
The Carphone Warehouse said it would reimburse customers who bought the 8GB phone within the past 30 days with a £100 voucher .
The price cut matches a discount recently initiated in Germany by Apples German network partner, TMobile, although O2 stressed prices for the larger 16GB device will continue to remain at £329.
O2, Apple's exclusive mobile operator in the UK, was believed to have sold around 190,000 iPhones in the first eight weeks of the handset's UK release - 10,000 units short of its target with the company claiming that iPhone users are among its most satisfied customers.
The move comes as expectation continues to mount that Apple will introduce a second generation iPhone in June that supports the fast 3G wireless as standard a move which analysts believe could provide an even bigger boost to iPhone sales .
O2 Slash GBP100 Off iPhone Price
Wed, 16 Apr 2008
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