Global mobile phone sales continuing to increase

Fri, 30 May 2008

Despite the credit crunch and chaos in the financial market, worldwide mobile phone sales indicate positive performance. However, sales in Europe declined on similar data from 2007.

Gartner, a UK based company, said that sales of mobile phones in Western Europe slumped by 16.4 per cent on 2007 figures. Carolina Milanesi, the research director for mobile devices at Gartner, was reported as commenting: "While sales in emerging markets continued to be driven by strong growth of net new subscribers, mature markets felt the pressure of an uncertain economic environment. Sales of high-end devices in particular were lower as consumers turned to mid-tier devices when looking to upgrade their old phones . Phone manufacturers should strengthen their mid-tier offerings in order to cater to those users that might be reticent to invest too much money in replacing their old phones when the economic environment remains challenging."

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