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Vodafone Launches Free Twitter Text Service

Wed, 01 Apr 2009

Vodafone has announced it has signed a deal with the social networking giant Twitter to allow the network’s subscribers to send and receive tweets on the go via SMS .

Vodafone users are now able to receive tweets from their followers as text messages and reply to them by sending an SMS to 86444.

The service is free for the first few weeks, but will then be migrated to Vodafone’s existing text bundles . However, receiving tweets will remain free of charge.

Other network operators are rumoured to be set to follow suit in the coming weeks.

Al Russell, head of Vodafone Internet services at Vodafone UK, said "We are delighted to be the only operator in the UK today to offer Twitter on SMS to our customers."

"Since we made social networks on the move both simple to use and great value, customers have flocked to using these services which have exploded in popularity."

Kevin Thau, director of Mobile Business Development at Twitter, said: "Twitter is the messaging network you didn't know you needed until you experience it over SMS ."

The free mobile tweeting service was cancelled by the micro-blogging company last year due to the high costs it was incurring from operators.
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