Panasonic Unveils Eluga Android Smartphone

Panasonic is set to make a return to the European mobile phone market with the launch of a new Android-based smartphone called the Eluga.
The newly unveiled mobile is a waterproof and dustproof handset that weighs 103g and measures just 7.8mm thick. Spec-wise, the Eluga comes with a 4.3″ organic LED (OLED) qHD touchscreen, a 1GHz dual-core processor, 8GB of internal storage and an 8MP rear-facing camera .
It also features NFC (near-field communications) technology for mobile payments, digital living network alliance (DLNA) technology, and can also be used as “a kind of super remote controller” for existing Panasonic devices .
It is expected to retail around £400 SIM free when it launches in April.
Panasonic said it hopes to sell 1.5million Eluga phones across Europe in its first year, and 15 million globally by 2015.
Toshiya Matsumura, GM and head of Mobile Communications for Panasonic Europe said: “Despite the unprecedented increase in the number of smartphone devices appearing over the last few years, we don’t believe anyone has yet managed to truly bridge the gap between style and substance.”
“With the launch of the Eluga, we’re aiming to prove it is possible to deliver style, function, form, and the very best underlying technology, all in a competitively-priced package.”